Privacy Policy

Rice Insurance Benefits
Last updated: June 28, 2026

1. Information We Collect

We collect information you provide directly, including your name, email address, phone number, and any message content submitted through our contact form.

2. How We Use Your Information

We use your information to:

• Respond to your inquiries and service requests
• Send appointment reminders, confirmations, and follow-ups (if opted in)
• Send marketing and promotional communications (if opted in)
• Improve our services

3. SMS Messaging

If you opt in to SMS communications, your phone number will be used to deliver the specific type of messages you consented to (service-related or marketing). Your consent to receive SMS messages is not a condition of purchasing any service. You may opt out at any time by replying STOP to any message. Standard message and data rates may apply.

We use LeadConnector (powered by HighLevel) and Twilio to process and deliver SMS messages on our behalf. These service providers process your phone number and message data solely to facilitate SMS delivery in accordance with their own privacy policies and Twilio's Messaging Policy.

We do not sell, rent, or share your phone number or SMS consent data with third parties for their own marketing purposes.

4. Cookies, Tracking Technologies & Analytics

Our website uses cookies and similar tracking technologies to improve your browsing experience, analyze site traffic, and support our marketing efforts.

Types of cookies we use:

• Essential cookies: Required for the website to function properly (e.g., form session data). These cannot be disabled.
• Analytics cookies: We use Google Analytics to collect anonymized data about how visitors use our site (e.g., pages visited, time on site). This data does not identify you personally.
• Attribution cookies: We use cookies to track the source of leads and marketing campaign performance. This helps us understand how you found us.
• SMS attribution: Twilio and LeadConnector may use cookies or tracking pixels to help attribute opt-in events and ensure proper message delivery compliance.

Third-party cookie processors may include:

• Google Analytics (analytics and attribution)
• Twilio (SMS delivery and compliance tracking)
• LeadConnector / HighLevel (CRM and communication platform)

We do not use cookies to share your personal data with unaffiliated third parties for advertising purposes.

Your cookie choices: You can control cookies through your browser settings. To opt out of Google Analytics tracking, visit the Google Analytics Opt-Out browser add-on. Note that disabling essential cookies may affect website functionality.

5. Data Retention

We retain your information for as long as necessary to provide services and comply with legal obligations.

6. Your Rights

You may request access to, correction of, or deletion of your personal information at any time by contacting us directly.

7. Third-Party Services

We use third-party platforms including Twilio and LeadConnector/HighLevel for SMS delivery and CRM. These parties process data only as needed to perform services on our behalf and are bound by applicable data protection agreements.

8. Changes to This Policy

We may update this Privacy Policy periodically. The updated version will be posted on our website with a revised date.

9. Contact

Rice Insurance Benefits
1187 N. Willow Ave. Ste. 103, Clovis, CA 93611
ross@riceinsbenefits.com
(559) 325-1201