Family-Run. Client-Obsessed. Since 1995.
Rice Insurance Benefits is a Clovis-based, family-owned brokerage that has helped California small businesses build long-term employee benefit programs for over 30 years.
We strive to build
lifelong relationships.
Founded by Ross Rice in 1995, Rice Insurance Benefits was built on a simple idea: small businesses deserve a broker who actually shows up. Three decades later, that promise still drives everything we do.
We're not the biggest agency in California , and we don't want to be. We'd rather know your team by name, your renewal date by heart, and your business inside-out. That's how we deliver coverage that actually fits.
What we stand for , every day.
Family First
Our clients aren't accounts , they're family. We're in this for the long haul.
Trust & Integrity
We under-promise and over-deliver. Always. No fine print, no surprises.
Service That Shows Up
On-site enrollments, employee meetings, and a phone that gets answered.
Trusted Advisor
Strategic guidance , not just transactions. We help you make smart, sustainable benefit decisions.
30 years. One mission.
Doors Opened
Ross Rice founded Rice Insurance Benefits in Clovis with one promise: treat every client like family.
Expanding Across the Valley
Grew to serve clients from Bakersfield to Modesto with full-service group employee benefits.
Compliance & Payroll Integration
Added Section 125, ERISA, ACA compliance, and integrated payroll services.
Trusted by Hundreds
Serving small businesses with 2–50+ employees across medical, dental, manufacturing, law & trades.
Secure Your Legacy
Free consultation. Honest answers. Custom plans for groups of 2–50+ employees.